Welcome to MyHARTJE – Your Strong Partner for Specialist Retail
The One-Stop-Shop
An enormous variety of brands and a well-organized range – in our new HARTJE online store, you are guaranteed to find the desired bicycle, automotive, and motorcycle parts. From full equipment for everyday and touring riders to tool equipment for all sectors and special equipment for professional athletes: Our constantly updated range offers market and product innovations, spare and accessory parts for every need. Our digital and personal services make the ordering process as comfortable as possible for you, from product search, price and product information, to delivery or return service.
The One-Stop-Shop
Our new HARTJE online store offers a wide selection of constantly updated bicycle, automotive, and motorcycle parts, as well as convenient ordering services.
The One-Stop-Shop
Our new HARTJE online store offers a wide selection of constantly updated bicycle, automotive, and motorcycle parts, as well as convenient ordering services.
HARTJE News
Stay up to date and read more about our HARTJE product innovations, range expansions, trade fair news, or new collaborations and partnerships. Here you can find all our press releases at a glance:
HARTJE hosted an exclusive press day as an industry meet-upThe HARTJE Exclusive Brands Press Day 2026 took place at the...Read more
VICTORIA Bikes strengthens its core competenciesVICTORIA has focused on its core competencies as a provider ...Read more
CONTEC HTM 2.0: One interface, many possibilitiesHARTJE parts brand introduces universal front carrier system...Read more
CONTEC publishes new range for the 2026 model yearThe bicycle parts and accessories brand from Hermann Hartje ...Read more
320 litres of lockable storageThe new E-Cargo Pro expands CHIKE’s range of modular cargo b...Read more
Versatile – Practical – LongQiO is expanding its range of versatile and agile compact bi...Read more
More variety at CHIKE - handmade in HoyaA lot has changed at CHIKE for the start of the 2025 season:...Read more
HARTJE has launched its new specialist retail portalHermann Hartje KG Launches new Website and B2B Shop for Seas...Read more
About Us
Hermann Hartje KG is a brand and wholesaler in the bicycle industry and has always been a manufacturer and a competent service partner for car and motorcycle parts. Mobility is our passion. Hermann Hartje, the founder's grandson, leads our family business in the third generation. Over more than 130 years, a regional bicycle trading business has developed into one of the leading wholesalers in the two-wheeler industry throughout Germany and beyond. From our headquarters in Hoya, in the heart of Lower Saxony, we supply stationary retailers through over twenty branches. Even overnight, because everything runs through us, from personal support through our field staff and telephone service to delivery with our own "blue fleet".
